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Zoopla buys portals and launches ad campaign

Zoopla Property Group Ltd (ZPG) has acquired Trinity Mirror Digital Company Ltd, their portfolio of websites includes,, and has also launched a new multi-million pound marketing campaign including national TV, radio, bus, tube and outdoor advertising to promote key features of the website. This includes property search facilities using a wide range of useful local information such as proximity to transport links, school performance stats and local area ratings.

Source of information from the negotiator.

Published in: October Newsletter